2 Minutes on Relationships

I’ve written about the lectures in Sam Altman’s “How to start a Startup” class before, and this particular one came to mind again this week.

How to build products users love – Kevin Hale

Kevin’s entire talk is great and well worth the watch, but the first 2 mins of the section linked above is one of my favorites.

Kevin uses John Gottman‘s research on the reasons couples fight, to draw parallels to the reasons users fight with their service providers. It is absolutely fantastic:

fight

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2 Minutes on Relationships

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